There is a new acronym making its way into nearly every conversation about websites, search rankings and digital marketing: GEO. It stands for Generative Engine Optimization, and if you own a business, manage a website or work in marketing, you're probably going to hear a lot more about it. At MJC Agency, we're already getting the question regularly: “Do I need GEO now instead of SEO?” The short answer is no. The better answer is that the way people search is changing, and bu